Artificial Intelligence (AI) continues to make leaps and bounds, often replacing the traditional method for web searches; and as the percentage of potential customers using voice assistants -such as Amazon’s Alexa, Apple’s Siri and Google Assistant – continues to rise, optimizing your web site for voice search becomes even more essential in today’s competitive business arena.
Web design teams need to be cognizant of the fact that voice searches are a conversational string of words as opposed to single key words, and that business owners can target potential customers more effectively by optimizing their web site with conversational language. Adept web designers are also mindful that voice-friendly queries are only successful when the answers to questions appear quickly, with the most relevant information up top.
Web designers should also take into consideration that millions of people across the globe have special needs, making it difficult and sometimes impossible for them to use a keyboard or read words on a computer screen. Voice search makes a world of information more accessible to them as well.
And don’t forget the technical aspect. As everything else today, voice searches require speed and convenience. So, a web page that loads quickly is more imperative than ever.
With a consistent finger on the pulse of today’s trends, Hosting NSB specializes in contemporary web design, ensuring that your company can successfully navigate an ever-evolving internet landscape. Call 386-427-6457 to learn more.
