A domain name, every website has one. It is a web address that is used by web browsers to find and visit your website.
Whenever a new website is created, its domain name needs to be registered with the Internet Corporation for Assigned Names and Numbers. Then, that domain name needs to be connected to your website.
A good domain name is one that is related to your business – attracting customers who type in keywords related to their needs…and your products or services. Some web builders offer access to a subdomain on their website, but a website with its own domain name will help your business to appear more professional and established than a subdomain name.
When registering a domain name, it helps to have a reliable web hosting company – such as Hosting NSB – on your side to adeptly manage your website as well as your domain name. Hosting NSB can also help you choose an advantageous domain name which can help distinguish your company from others to set you apart from the competition and help to avoid any possible confusion …all of which can be very important to the growth and success of your business.
Domain names help build and protect an online presence. Domain names can also be linked to social media and added to printed materials – both marketing strategies which can help companies increase their brand awareness and expand their public presence.